We were tasked to create concepts for a social media campaign run by St. James’s Place to capture new leads by offering online guides on key topics.
We delivered a range of different concepts for the social media campaign, where we had a fantastic result where the final decision was made to run two creative concepts. With the concept picked, we created a suite of online adverts, including animated video adverts for SJP to use online.
Working alongside our copywriter, we then designed a compact guide, in both creative concepts which gave just the right amount of information. We are supporting the roll out of monthly campaigns based on different topics.