We were entrusted with the task of developing the branding for David Loaring’s St. James’s Place Practice, known as DDL Wealth Management. In light of St. James’s Place’s recent rebranding efforts, David sought a more modern appearance to align with the company’s updated image. He aimed for a design that would captivate attention through its simplicity, with a primary emphasis on the ‘DDL’ lettering.
In response to this brief, we crafted a selection of eight distinct logo concepts, each showcasing different styles. We were thrilled when David promptly identified his favourite logo from the options. The chosen concept is exceptionally striking and undoubtedly stands out from the rest.
